I graduated from UCFB in Burnley, United Kingdom, in 2015, with a degree in ‘Football Business & Marketing’, and I have since then lived and worked in six cities around Europe: Lisbon, Berlin, Manchester, Milan, London, and Turin. 

 

In Milan and London I worked as a Partnerships & Talent Executive for two Sports Marketing and Communications agencies - Reset Group and Mughoot Sport. I gained experience primarily in talent representation and sponsorship activations, creating an important network of contacts with brands, rights-holders and managers within the industry. I also nurtured all of the opportunities I had working alongside players from Juventus, Inter Milan and other top clubs.

In Turin, I gained unparalleled experience working for Juventus Football Club, managing their digital presence and learning the ins and outs of how one of the biggest clubs in the world operates.

In 2020, I re-joined OneFootball after a short stint in 2016, working as Influencer Marketing Manager, collaborating on countless campaigns with influencers and athletes from the UK and US markets in order to increase the app's user base, awareness and credibility.

 

Over the years I’ve had the incredible opportunity to work alongside some of the most creative and innovative minds and leaders in the industry, contributing to providing me with a wealth of experience and knowledge within the sports  partnerships and digital spaces.